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Steve Eaton is the CEO of BusinessVoice client Med-Line Express Services. When he received the copy that Scott wrote for Med-Line's first On Hold Marketing production, Steve replied, "It’s wonderful. I can’t wait to hear it recorded."
And when he heard the finished recording, Steve wrote, "Haha. That’s amazing! I love it."
Scott is thinking of asking Steve to adopt him.
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There's gunfire a-plenty in this On Hold Marketing production for Binkelman produced through BusinessVoice, so try not to get shot while listening. Scott and Amy laid down the voiceover. Scott wrote the copy. And with only a few weeks of coaching, the guns fired themselves on cue.
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This five-spot radio campaign for BusinessVoice client Toft's Ice Cream features voiceover from Amy, Scott and our pal Ed Hunter. Scott wrote the copy while dressed as a giant two-scoop waffle cone. And don't ever let anyone tell ya' that's an easy costume to find in an adult size.
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Q: What is radio advertising missing these days?
A: The sound of someone catching on fire!
This humorous spot for Spirit Services takes care of that problem right out of the gate, so listeners aren't left to wonder, "Will I finally get to hear the noise of a guy all aflame?"
Amy wrote and sang all three parts in the jingles. Scott wrote the copy and provided the voiceover via the agency BusinessVoice.
Listen - in horror, if you must - and then book your session with Amy and/or Scott today.
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Looking for a gig? The future is in makin' steel, my friend. And also in crafting delicate pastries. Oh, and in finding a way to make pandas mate. Those three careers represent the future of the American economy. Start with the steel thing, though. Listen to the radio spot that Scott wrote and recorded through MadAveGroup to recruit workers at North Star BlueScope Steel in Delta, Ohio. Just don't touch the molten steel at any point during the commercial. It's a little warm.
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Feel like stickin' your head under a truck tire or feeding yourself to a feverish shark? Before you press "go" on that plan, take a listen to this Humor On Hold that Scott wrote for Binkelman through BusinessVoice. It'll make you feel like everything is right with the world, or at least render you motionless with laughter paralysis, which - as a reminder - always makes you vomit a little bit once you snap out of it, so aim for the tile. Amy and Scott provided the voiceover.
UPDATE: This work won a 2019 Platinum MarCom Creative Award. And here are a few comments on the piece from the 2019 MARCE Award judges.
"The announcers do a good job of being light-hearted, portraying Binkelman as a fun company to do business with."
"This is an excellent production. Funnier than all others I reviewed."
"Callers obviously listen to the messages to hear the punchline of each joke, engaging them during hold time."
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Amy's friendly, relaxed read on this radio spot for an area hospital is just the medicine you need - unless, of course, you've been hit by a bus. In that case, you may require a more aggressive treatment plan.
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In 2014, Scott produced and directed a pro bono video through MadAveGroup for Toledo's Old Newsboys, a volunteer orgnaization that raises money to buy shoes and coats for the area's less fortunate kids. According to Newsboys represntative Pam Hays, that video "has been very well received around the community."
When the Newsboys needed a 30-second version of the video to run at a Toledo Walleye game in January 2019, Scott wrote the new copy and cut the new voiceover that was added to several shots from the original video.
After watching the video below, Pam replied, "Very nice! Awesome voice! I am a 'voice' person and I love this!"
In a follow-up letter, she wrote, "Your voiceover was excellent and added a lot of power to a short piece!"
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Could your automotive service center / tire store staff use some learnin' on the matter of customer experience? Then you're gonna wanna get your hands on the entire QuickSkills Training program sooner than later, friend.
Through the agency MadAveGroup, Scott created all the content, provided the voiceover, and got all dolled up in make-up and hairspray to serve as the on-camera talent. Check out the video and audio samples below, but try not to let them burn too deeply into your brain.
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We're not mind readers, but when we won a 2018 Platinum MarCom Award for this Lakeland Auto and Marine Humor On Hold and an Honorable Mention for our work for Binkelman, we imagined what the judges might have been thinking while they were listening to the work. We narrowed it down to a couple of options: 1) “Did I remember to wash myself this morning?” and 2) “I wish my ears would fall off of my head?”
Let us know what you were pondering while listening. Communicate your thoughts to us via a series of intuitive grease stains splattered on vintage linen post cards.