As part of the American Advertising Federation's 2020 Addy Awards ceremony in Toledo, Scott was asked to talk about his creative inspiration. There are four muses he relies on regularly: carbohydrates, wagons, angry mobs and art. In the video below, Scott shares an internal conversation on the latter. And, yeah, it goes a little astray. Sam Baldwin shot and edited the video. 

Bruce Bryan of 5Points Creative called the piece, "Brilliant. Freaking brilliant," shortly after hitting his head on a very heavy table. "I used to call Scott the funniest man in Michigan," wrote Bruce. "I sort of remember why after watching [this]."